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CRM DEVELOPMENT

A CRM shaped around how your team actually sells

Custom CRM builds and implementations that fit your pipeline, your data and your process rather than forcing a template on it.

Build My Custom CRM Talk to a CRM Expert
15+
CRM rollouts
92%
User adoption
6 wk
Typical rollout
CRM Development
WHAT WE DELIVER

Built, migrated and adopted

The hardest part of CRM is not the software. It is the migration and getting people to use it.

01
Custom CRM builds

When off-the-shelf tools cannot model your process, we build one that does.

02
Platform implementation

Configuration, fields and pipelines set up on the platform you have chosen.

03
Data migration

Cleaned, de-duplicated records moved across with a rollback plan.

04
Sales automation

Assignment rules, reminders and follow-up sequences that run themselves.

05
Integrations

Connect email, telephony, accounting and your website forms.

06
Dashboards & training

Reports your managers need, plus the sessions to get the team using them.

WHO THIS IS FOR

You will recognise yourself here

Sales teams living in spreadsheets

Deals tracked in files nobody trusts and no forecast worth reading.

Companies with an unused CRM

You bought a licence, configured nothing, and reps went back to their notebooks.

Businesses with a process no tool fits

Your pipeline is genuinely unusual and templates keep breaking it.

PROBLEMS WE SOLVE

The symptoms, and what we do about them

If more than two of these sound familiar, the fix is usually structural rather than cosmetic.

Reps do not update the CRM
The leanest possible workflow: fewer required fields, automation doing the admin.
Duplicate and dead records
Migration with de-duplication, validation and a rollback plan before go-live.
Leads sit unassigned
Assignment rules, reminders and follow-up sequences that run without prompting.
No forecast anyone believes
Stage definitions with exit criteria, then dashboards built on top of them.
WHAT IS CRM DEVELOPMENT

Software shaped to your process

Your CRM should adapt to your business — not force your business to adapt to the software.

Centralize customer information
Manage leads and opportunities
Automate repetitive processes
Track sales activities
Improve customer follow-ups
Manage teams
Generate reports
Integrate business applications
OUR CRM DEVELOPMENT SERVICES

Build, extend or move your CRM

01
Custom CRM Development
CRM architecture
Custom modules
Custom dashboards
User roles & permissions
Custom workflows
Business-specific features
Custom database design
02
CRM Web Application Development
Cloud-based CRM
Responsive web CRM
Multi-user CRM
Admin panels
Sales dashboards
Customer portals
03
CRM Mobile App Development
Android
iOS
Cross-platform applications
Mobile sales dashboards
Field-sales tracking
Push notifications
04
CRM Customization
UI customization
Custom modules
Workflow modification
Dashboard customization
Custom fields
Reports
Automation
Third-party integrations
05
CRM Migration
Existing CRM migration
Excel to CRM
Legacy CRM to new CRM
Data cleaning
Data mapping
Data validation
Migration testing
CRM MODULES WE CAN DEVELOP

Seven modules, built to fit together

01
Lead Management
Lead capture
Lead assignment
Lead qualification
Lead scoring
Lead status
Lead source tracking
02
Contact Management
Customer profiles
Contact history
Communication history
Documents
Notes
Activities
03
Sales Pipeline
Deal management
Pipeline stages
Opportunity tracking
Sales forecasting
Follow-up management
Sales activities
04
Task & Follow-Up Management
Tasks
Reminders
Follow-up scheduling
Automated notifications
Escalations
Team assignments
05
Customer Support
Tickets
Complaints
Support requests
SLA management
Ticket assignment
Resolution tracking
06
Quotation & Invoice
Quotation creation
Approval workflows
Invoice integration
Payment tracking
Document generation
07
Reporting & Analytics
Sales reports
Lead reports
Team performance
Conversion reports
Revenue reports
Custom dashboards
CRM AUTOMATION

Automate your sales process

Automation is the main reason companies invest in a CRM. Each rule below removes a step somebody currently has to remember.

TRIGGER New lead received
ACTION Automatically assign a sales executive
TRIGGER Lead not contacted
ACTION Trigger a reminder to the owner
TRIGGER Quotation sent
ACTION Schedule the follow-up automatically
TRIGGER Lead inactive
ACTION Notify the sales manager
TRIGGER Deal won
ACTION Notify the operations team
TRIGGER Customer renewal due
ACTION Send an automated reminder
TRIGGER Support ticket created
ACTION Assign to the appropriate team
CRM INTEGRATIONS

Connect your CRM with the tools you already use

Communication
WhatsApp Email SMS Voice / IVR
Marketing
Google Ads Meta Ads LinkedIn Google Analytics
Business Systems
ERP SAP Tally Accounting software Inventory systems
Lead Sources
Website forms Landing pages Justdial IndiaMART Social media API integrations
Productivity
Google Calendar Microsoft 365 Cloud storage
DASHBOARDS & REPORTING

One view per team, built on the same data

Sales Dashboard
Total Leads
Qualified Leads
Open Opportunities
Won Deals
Revenue
Conversion Rate
Marketing Dashboard
Leads by Source
Campaign Performance
Cost Per Lead
Conversion Rate
Management Dashboard
Team Performance
Sales Forecast
Revenue
Pending Follow-ups
Pipeline Value
Customer Support Dashboard
Open Tickets
Resolved Tickets
Response Time
SLA Performance
CRM FOR DIFFERENT TEAMS

Every team gets the view they need

Sales Team

Manage leads, opportunities, quotations and follow-ups.

Marketing Team

Track campaigns, lead sources and marketing performance.

Customer Support

Manage tickets, complaints and customer communication.

Management

Get real-time business visibility and performance reports.

Field Sales

Track visits, locations, activities and follow-ups.

Operations

Manage handoffs, orders and post-sale processes.

CUSTOM CRM FEATURES

Eighteen features we build on request

Role-Based Access
Lead Assignment
Lead Scoring
Sales Pipeline
Custom Workflows
Notifications
Email Automation
WhatsApp Automation
Voice/IVR Integration
Task Management
Calendar
Document Management
Custom Reports
Real-Time Dashboards
API Integration
Multi-Branch Management
Multi-User Support
Audit Logs
SECURITY & SCALABILITY

Built to hold your customer data safely

No system is immune, so we do not claim otherwise. What we do is reduce the attack surface, log everything and make recovery routine.

Role-based permissions
Secure authentication
Data encryption
API security
Activity logs
Backup strategy
Secure database architecture
Access control
Scalable infrastructure
Performance optimization
TECHNOLOGIES

The stack we build on

Frontend
React Vue Angular
Backend
Laravel Node.js PHP Python
Database
MySQL PostgreSQL MongoDB
Mobile
Flutter React Native
Cloud
AWS Azure Google Cloud
INDUSTRIES WE SERVE

Pipelines shaped to your sector

Manufacturing Real Estate Healthcare Education E-commerce Logistics Financial Services Hospitality Construction SaaS Professional Services B2B Businesses
Real Estate CRM
1 Leads
2 Site Visits
3 Property Selection
4 Negotiation
5 Booking
Manufacturing CRM
1 Lead
2 Requirement
3 Quotation
4 Negotiation
5 Order
6 Dispatch
Service Business CRM
1 Lead
2 Consultation
3 Proposal
4 Follow-up
5 Contract
6 Renewal
HOW WE WORK

Seven steps from discovery to support

We map your pipeline before touching software, so the build reflects how deals really move.

01
Step 01
Business Discovery

Understand your existing processes, teams and pain points.

Interviews with sales, support and management
Review of current tools, spreadsheets and data quality
02
Step 02
Requirement Analysis

Define modules, workflows, integrations and user roles.

Module and field list signed off in writing
Role and permission matrix agreed up front
03
Step 03
UX/UI Design

Design dashboards and workflows around your team's needs.

Clickable prototype of every core screen
Fewest possible clicks for daily tasks
04
Step 04
Development

Build the CRM modules and backend architecture.

Two-week cycles with a working review each time
Scalable database and API architecture
05
Step 05
Integration

Connect APIs, communication tools, ERP, payment systems and other applications.

WhatsApp, email, IVR and lead-source connections
ERP, accounting and inventory sync
06
Step 06
Testing

Perform functional, security and performance testing.

Functional and role-based access testing
Load testing and security review before launch
07
Step 07
Deployment & Support

Launch the CRM and provide ongoing maintenance and optimization.

Staged rollout with data migration verified
Training, documentation and a support retainer
WHY NETWET

Adoption is the only metric that counts

A CRM nobody updates is a liability. We design the smallest workflow that gives managers visibility without burdening reps.

Talk to a Specialist
Process first

The tool is configured to the process, not the reverse.

Clean migration

Duplicates and dead records handled before go-live.

Team training

Role-based sessions and a short written guide.

Reporting built in

Forecast and activity dashboards from week one.

WHAT YOU GET

Everything handed over at the end

No black boxes. Each engagement ends with assets and access in your name, documented well enough for another team to pick up.

Pipeline and process map
Configured stages, fields and rules
Cleaned and de-duplicated data migration
Email, telephony and form integrations
Manager dashboards and forecasts
Role-based training and adoption tracking
Platforms & tools
HubSpot Zoho Salesforce Pipedrive Node.js Postgres Zapier Twilio

Lead follow-up went from two days to two minutes. The difference was the automation, not the software we picked.

MJ
Meera Joshi
Sales Director, Logistics
SELECTED WORK

Logistics sales rollout

Pipeline mapped before any software was touched. Assignment rules and reminders now run unattended, and managers get a forecast they trust.

Read the full case study
92%
User adoption
-94%
Follow-up time
6 wk
Rollout
GOES WELL WITH

Services that compound this one

All eight services
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App Development
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QUESTIONS

Frequently asked

Build custom or use an existing platform?

We recommend existing platforms unless your process genuinely does not fit one. Custom costs more to maintain.

Can you migrate our spreadsheets?

Yes. Spreadsheet and legacy database migrations are routine.

Will our team actually use it?

That is what training and a lean workflow are for. We track adoption for the first 90 days.

Custom build or existing platform?

We recommend an existing platform unless your process truly does not fit one. Custom costs more to maintain.

How long does migration take?

Usually one to two weeks of the six-week rollout, depending on data quality.

Do you train the team?

Yes, role-based sessions plus a short written guide, and we track adoption for 90 days.

Time to give your sales team a CRM they will use?

Build one centralized CRM designed around your processes, people and goals.

Build My Custom CRM Talk to a CRM Expert
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Netwet Prizma Innovations Private Limited

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